January 26th, 2021

3 BIG Advantages of a Professional Therapy Website

Every practice owner, be they a counsellor or a reflexologist or another therapy type, wants the best for their practice, but sometimes the choice isn’t so clear. Should you stay analog, or get a website for your practice? Should you make the website yourself, or should you hire a professional to do it? 

To help you make up your mind, we’ve put together 3 BIG advantages of hiring a service to create a professional website for your practice. 

1. Get MORE clients through increased visibility

Here’s a simple truth: if you aren’t putting your practice out there on the Internet, you’re missing out on clients. Nowadays there are plenty of people who do most if not all of their personal research online. If potential clients go online to search for a therapist near them and your practice is not already represented online, you’ve already missed out on the chance for a new client. 

Here’s another truth for you: if you’re not a professional web designer, it can be a real risk to try and create a website on your own. To really represent your practice the best, you’d need to be an expert in web design, Search Engine Optimization (SEO), and marketing – and if you’re already a professional therapist, you probably don’t have time for all that! 

That’s where hiring a professional website company comes in. Hiring a top-notch service that specializes in websites for health professionals, like WebHealer, will take the stress of building and maintaining a website off your plate. Not to mention, they’ll also ensure that you’re getting the best website possible. That means capturing even more potential clients than was ever possible before your website!

2. Get BETTER clients through better branding

One thing that a professionally customized website does really well is represent your practice’s brand. That means presenting a clear, straightforward, and specific message on what you and your practice is all about and how you can help your potential clients. However, a clear branding message does a lot more than make you look more professional!

Having a practice website that represents your brand well can actually help you get more dream clients. When your website has a clear branding message, you are more likely to attract the type of clients that fit well with you and your practice and who will come back to you again and again. 

3. Network in your field like a modern professional

Anyone managing their own practice knows how important the skill of self-marketing is. If you’re not out there spreading the good word about your practice, no one else will be! And one of the most time-honored ways to market your practice and increase your potential clients is to network with other professionals in your field.

However, whether it be a one-on-one or at a large conference, exchanging information with others in your field can get awkward when you don’t have a web address to pass out. Nowadays it is a common expectation that a professional practice not only has a website to call their own, but a well-made one as well. A professional website not only puts a polished face on your practice, but it’s also a convenient and easy place for your networking associates to look up basic information about you and your practice. 

Looking for someone to help you make the most out of your practice website? Or maybe looking for someone to help you build one from scratch? Then look no further than WebHealer! With personal, guided support we will help you build – and maintain – the best possible website for your practice.